Release  Horizon League ·

Feb. 4, 2009

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INDIANAPOLIS - The Horizon League Network, once again showing its prowess on the new media front, has launched HLN Mobile -- a streaming video application for iPhone and iPod Touch users.

Via the free application, Horizon League fans can access an array of video files, including game highlights, coach interviews and much more. HLN Mobile also pulls in the most recent news stories, up-to-date schedules and a community link that features ticket and alumni information. The application is available as a free download on the iTunes App Store.

"The Horizon League is always looking for ways to differentiate its new media offerings from other collegiate sports organizations," said Horizon League Director of New Media and Technology Nate Flannery. "With the amount of students, fans and alumni using these mobile devices, it seemed like a logical place to promote our brand and content."

HLN Mobile is powered by LaViaz's SportsViewTM technology. SportsViewTM is a modular application platform that takes advantage of the industry leading technology offered by the Apple iPhone and iPod Touch devices. It allows any sports organization to deliver its multimedia content, including video, to their wireless fans.

"We developed SportsViewTM for those with a passion for a specific sports community and the teams that comprise it," said LaViaz CEO Ron Blaisdell. "The application takes the user directly to what they want to see first, providing school and league centric multimedia mobile channels that are easy to access and navigate."

Horizon LeagueComprised of 10 public and private institutions of higher learning, the Horizon League is an NCAA Division I athletics conference that sponsors 19 intercollegiate championships and is headquartered in Indianapolis. The League and its member institutions aspire to teach young people, through athletic competition, the value of learning, service to others and personal responsibility.

LaViazA mobile applications development company located in Carmel, Ind., LaViaz combines expertise in the Apple iPhone platform with a passion for sports. With the introduction of its first product, SportsViewTM, the company provides athletic programs an opportunity to expand and enrich their fan bases through exclusive wireless multimedia sports channels.

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